Answered by Nell, Hiring Expert at Pitney Bowes, on Thursday, November 6, 2014
This is a great question! It is very important; especially if you are applying to jobs that are not similar to the ones that you have previously held. You need to connect the dots for the employer. Employers understand people making career changes and finding a passion in an area that is outside of their previous career history and welcome diverse backgrounds, but if you don’t connect the dots, the employer could assume that you just hit the “apply all” button. This can make the job hunting process time consuming. I have some recommendations to help you with the process.
1) Start by making several versions of your resume tailored to different positions that you are interested in. You could make one for Sales, Customer Service, Marketing, and Education. In each resume tailor your skillsets to the requirements of these positions and include an objective statement that explains your interest in the position.
2) Be sure to apply to 30 jobs a day. I know that seems like a lot, but it is the volume that you will need in order to be getting interviews and then hired. You can break it down by tier one and tier two positions. The tier one jobs are the ones that really peak your interest, they are the ones that you will spend more time on by customizing everything, doing precise application processes, and follow up with someone at the company. Your tier two jobs will be positions that interest you but you spend a little less time on.
3) If it is a job that is a dream job, and that you meet all the qualifications and it is perfect for you, a good tip is to go over each requirement of the position and make a bullet point that addresses the requirement on your resume.
I wish you all the best in your job search!