Answered by Lori, Hiring Expert at Cigna, on Thursday, November 10, 2016
Social media is definitely the place to be nowadays when it comes to recruiting, but Facebook is not typically a channel that a recruiter will be searching for candidates. Most large companies prefer using LinkedIn as a means to identify candidates as it is much more user friendly when it comes to searching for professionals. It's not to say that there may be companies sourcing from Facebook or Twitter, so my recommendation would be to have a professional looking photo of yourself, and ensure all the other content listed is appropriate. Think of your content as a form of a resume, so you would want anything out there (posts, photos, infographics, etc...) to represent you to a potential employer. You can also list keywords in your posts or pictures based on what you want to do.Since Facebook and Twitter are typically more laid back channels in terms of the type of content that is posted, they are also not utilized as predominantly by recruiters. It's great that you are thinking creatively and trying to get noticed, but you will most likely get a higher rate of response on LinkedIn and specifically by joining some of their specific groups which focus on the professional area you are interested in. Good luck!